About Us

Welcome to Amazfit, a leading global smart wearables brand owned by Zepp Health (NYSE: ZEPP), a health technology company dedicated to serving wellness and fitness communities worldwide. Since 2015, we have been designing smartwatches to complement every lifestyle. Amazfit is now trusted by millions of active users across 90+ countries.

What We Believe In

At Amazfit, we believe in the power of human potential and that limits are self-imposed. Everything we do, from Al-powered smartwatches, fitness trackers to providing AI-powered sleep and recovery services, is meticulously designed to empower you.

Our goal is to help you discover amazing things in life and sports while prioritizing your well-being. Whether you're striving for peak fitness, excelling as a athlete, or simply embracing life's journey, Amazfit is a community united by the pursuit of reaching our greatest potential.

Our tagline, "Discover Amazing" celebrates our ethos of encouraging everyone to break barriers and exceed expectations.

Innovation at Our Core

At Amazfit, we embrace the pursuit of technological advancement as a core value. To deliver seamless integration and exceptional performance, we have committed to developing our own cutting-edge technology.

From proprietary chips and biosensors to our operating system, apps, and algorithms, every element is designed to work harmoniously.

This vertical integration enables us to push boundaries, ensuring our products offer reliability, efficiency, and a user experience that redefines what wearables can achieve.

Here is a list of some of our innovations that power Amazfit smartwatches.

Powered for health, designed for you

Amazfit's advanced operating system combines cutting-edge health tracking, AI tools, and seamless app integration to help you take control of your well-being effortlessly.

Battery That Keeps Up With You

With up to 25 days of battery life, Amazfit devices let you stay on track with your health and fitness without the hassle of daily charging

Zepp App: Top-Rated for Fitness and Wellness

Trusted by millions of users, the Zepp App is a free platform that delivers advance tracking and personalised insights, powering an elevated Amazfit experience.

Zepp Flow: Your AI-Powered Assistant

Stay connected and productive with Zepp Flow. This smart voice assistant lets you ask questions, manage tasks, and reply to messages hand-free (message replies are available on Android.) Simplify your day, all from your smartwatch.

Zepp Coach: Smarter Training and Recovery

AI-powered insights track your fitness levels and provide tailored advice for training, recovery, nutrition and injury prevention

Zepp Aura: Sleep, Relaxation, and Recovery

Unwind with personalised sleep reprts, relaxing music, and recovery insights to help you recharge. For even more features, explore Zepp Aura Premium.

Awards